Background and Context
Our client, a government body was developing a state of the art Lifesciences Park and was considering creation of a Laboratory Animal Facility to nurture a more holistic ecosystem for the continuum of research to manufacturing in life sciences. Given the limited information on this niche research input, the client engaged Sathguru to conduct a feasibility analysis to evaluate the current landscape of supply and demand and validate the need to create any additional regional capacity for lab animals breeding facility.
Sathguru performed a detailed assessment of the current and evolving market in India for lab animals (including rats, mice, rabbits and guinea pigs, covering both conventional animals as well as SPF animals) and provided recommendations on business model, infrastructure and investment planning for the proposed facility.
We evaluated status quo of small lab animals in India; analysing the need as well as future market opportunity in key end user industry segments such as vaccines, pharmaceuticals, and academic research institutes etc. We also mapped unmet needs and challenges to ensure that client’s animal facility was well – aligned with market need. Several aspects were considered for capacity planning including evolving demand footprint across customer segments, composition of supply landscape, and expanse of geographical area serviceable from the animal lab facility given logistical considerations. We conceptualized and developed a complete blueprint for the proposed Animal Facility to ensure facility planned serves the demand optimally and is also operationally viable.
Considering the large base of end-users and suppliers spanning research as well as commercial enterprises across India, the approach involved a convergent assessment of supply and demand side of the business. Need for animal animals for research as well as quality assurance/validation was mapped across end user segments and market need was quantified. Extensive primary research was conducted across various identified key stakeholders in target end-use industries, suppliers of lab animals and educational institutions spread all over India to understand the supply as well as demand outlook. Findings on key barriers to adoption, regulatory considerations, key market trends and emerging opportunities in the sector were also identified to gain a holistic understanding of the segment and present market entry recommendations to the client.
Sathguru made comprehensive recommendations to the client on market entry, facility creation, operating model and positioning strategy after considering findings across evolving demand and supply landscape, regulatory implications and other critical considerations identified. The study output formed the basis for critical decision making on the proposed facility as well as overall infrastructure development plan for the life sciences park.