Program Deliverables

The ten day long Food and Agri Business Program is meticulously designed to offer an in depth perspective on all the industries related to agribusiness. A paradigm shift has been noticed in the agricultural sectors of the emerging economies with their increasing demand for food and other agriculture based products. This has spurred the advancement in innovation and technology in the developed countries to capture the potential market in the developing nations. They can look forward to the Food and Agri Business Management Program 2015 to –

  1. Look for new opportunities that have come up where the organizations can enhance their leadership capabilities through effective long or short term strategies
  2. Utilize the geographic shift in the market landscape concentrating on the emerging economies
  3. Reach more customers globally and evolve the supply-chain strategies in the process
  4. Improve strategy and decision making capabilities to utilize the global change in the industry

The program is structured to deliver the following –

Global impact monitoring –

  • Big picture of the agri-business industry trends
  • Global agricultural research trends and innovation
  • Global food regulations
  • Recent biotechnological innovations for crop value enhancement
  • Dynamics of emerging markets
  • Generating leadership through –

  • Public-private partnership options and strategies
  • Food security crisis mitigation strategies
  • Post harvest management strategies
  • Food safety standards, import and export regulations
  • Product development and food processing strategies
  • Technology transfer and licensing regulations
  • Risk and unpredictable environment strategies
  • Reaching more customers through:

  • Farm interventions for input sector
  • Field trips to farms, food and retails ventures
  • Balancing the brand promise and supply chain
  • Promoting healthy food habits
  • During the duration of the program, participants can share their inputs and gain through –

    Cross-cultural and cross-enterprise learning:

    The participants will have an opportunity to interact with people working in different geographical locations from the same sector.

    Interaction with the faculty:

    The participants get to access the world’s best faculty in the field of agriculture and life sciences from Cornell University.

    Lectures, group exercises & case studies:

    The course will engage the participants in practical discussions, lectures, group exercise, case studies and strategic skills that they need to successfully execute in the field.


    1. K.V. Raman:

      K.V. Raman: International Professor with International Programs at CALS, Cornell University. He has been involved in international agricultural development for over 20 years. His expertise is in the area of integrated pest management, international technology transfer and biotechnology. He will be the course coordinator and will address issues such as Plant health and inspection, biotechnology, capacity building and trade related issues.
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    2. Syed Rizvi

      Syed Rizvi: Professor of Food Process Engineering and International Professor of Food Science at the Cornell Institute of Food Science. He focuses his research on experimental and theoretical aspects of bio-separation processes, extrusion, physical and engineering properties of biomaterials and other novel food processing technologies. Derivative goals include new techniques for measurement and control of processes and properties for industrial applications.
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    3. Vijayaraghavan

      Vijayaraghavan: Co-founder of Sathguru Management Consultants, has been a Certified Management Consultant engaged in consulting for several corporate ventures, financial institutions, venture capital bodies, government and NGO bodies for the last 21 years. He is known for his association with several successful agribusiness, food and biotech ventures in USA, South Asia and South East Asia. He is associated with Cornell University in several of its life science related strategic initiatives.
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    4. S. P. Raj

      S. P. Raj: Professor of Integrated Marketing Communications, Brand Management and Marketing Strategy. He comes to Cornell from Syracuse University's Whitman School of Management, where he spent much of the past 10 years as senior associate dean and held the title of Distinguished Professor of Marketing. His areas of interest are quantitative methods, new product development, and marketing communication.
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    5. Ronnie Coffman

      Ronnie Coffman: Ronnie Coffman is the International Professor of Plant Breeding and Director of International Programs of the College of Agriculture and Life Sciences (CALS) at Cornell University. He also serves as Principal Investigator of the Agricultural Biotechnology Support Project (ABSPII). Coffman`s work has been important to the development of improved rice varieties grown on several million hectares throughout the world. He has collaborated extensively with institutions in the developing world and has served as a board member for several international institutes.
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    6. Anusuya Rangarajan

      Anusuya Rangarajan Faculty with Cornell’s Horticulture department with global exposure to Good Agriculture Practices, certification and farm level adoption of GAP. Her research interests include reduced tillage systems, integration of compost and manure into vegetable systems, season extension and improved stand establishment, organic production systems, and methods for engaging farmers in research. Anu grew up growing vegetables and flowers for her family. Her current focus is on reduced tillage systems for vegetables and vegetable transplant production. Read More | Email:

    7. William Drake

      William Drake is the senior extension associate and Director of Executive Education with the Food Industry Management Program (FIMP) in Cornell University. He administers the development and execution of several executive education programs. He also develops and directs the National Association of Convenience Stores Leadership Executive Program and the National Grocers Association Executive Leadership Program.
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    8. Anil Netravali

      Anil Netravali is the Faculty Fellow at the Atkinson Center for Sustainable Future (ACSF) and Site Director for Cornell activities for NTC. He is a famous name associated with Green Composites. Currently he is a member of the Cornell Center for Materials Research (CCMR) and Cornell Center for Global Sustainable Enterprise (CGSE).
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    9. Gerard “Rod” Hawkes

      Gerard “Rod” Hawkes: Associate on extension with the Food IndustryManagement Program (FIMP). In addition to the annual Food Executive Program, Rod teaches in a variety of executive development programs. Food industry assignments have taken him to over 25 countries on 5 continents, including recent programs in Japan, Brazil, The Netherlands, and India.
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    10. Chris Watkins

      Chris Watkins: Associate director of Cornell Cooperative Extension and Professor of Horticulture, Cornell University. Dr. Christopher Watkins is originally from New Zealand where he began his studies in plant physiology. Chris works with Extension educators in the major fruit growing regions in New York to identify growers who will supply fruit for experiments. In that way, the results of the experiments are relevant to the growers in that particular region. His research program is focused on developing the knowledge required for use of 1-methylcyclopropene (1-MCP), a new ethylene-binding inhibitor that extends the storage life of apples.
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    11. Ram Rao

      Ram Rao: Adjunct Professor of Food Science, Cornell University; Former National Program Leader of Food Science and Food Safety, USDA-NIFA. Department of Agriculture. Ram provides leadership in identifying emerging issues of national importance, program reviews, and grants management in the area of food science; provides linkage in the partnership between the Land-Grant universities and NIFA in food science and develops budgets and policies for food science. Read More | Email:

    12. Bob Herdt

      Bob Herdt: Adjunct International Professor of Applied Economics and Management, Cornell University. For 17 years he was on the staff of the Rockefeller Foundation in New York as Director of Agriculture and later as Vice President. His career has been focused on improving the well-being of poor, agriculturally-dependent people in developing countries through increasing the productivity of their farming systems. His current work on research management, intellectual property rights and the economics of technological change and the management of agricultural research is designed to foster understanding of the role of new technology as an important force generating agricultural productivity and income gains over the past century. Read More | Email:

    Who should Attend

    The global Food and Agri Business Management Program is a leadership development program that helps the professionals gain valuable perspective on the industry. As such all agri input companies, policy planners, regulators, bankers, food retailers and academia can attend this program to utilize the knowledge sharing sessions and make and bring more value to their respective organizations and industry.


    The program aims beyond personal development of the participant and extends to enterprise development.-

  • Creates strong technology awareness and access strategies.
  • Enhances and promotes strategic capabilities through exposure to current global and domestic trends and perspectives.
  • Introduces and analyzes factors contributing to the integration of the food chain and its relevance to various facets of the agriculture and food industry.

  • Policy Makers

    The Food and Agri Business Management Program 2015 is beneficial for the policy planners as well. -

  • Creates strong technology awareness and access strategies.
  • Enhances and promotes strategic capabilities through exposure to current global and domestic trends and perspectives.
  • Introduces and analyzes factors contributing to the integration of the food chain and its relevance to various facets of the agriculture and food industry.

  • Food Retailers

    From the Food and Agri Business Program 2015 food retailers get an excellent opportunity to learn about and respond to the -

  • Increased need of strategic planning to meet food requirement and supply.
  • The need of focusing strategies on long-term sustainability and supply security.
  • Requirements of learning and implementing new technological methods to increase the shelf-life of products and other ways to keep food secure.
  • The need of effective customer support management.

  • Food Processing Sector

    Professionals from food processing industries can join the program to know –

  • The latest trends in the food processing market that are initiating compelling changes.
  • Helpful innovation and technologies for processing food in a better method.
  • New policies and regulations governing the industry.
  • Useful management strategies to utilize the growing opportunities in emerging markets adopted in the food processing industry.

  • Academia

  • Helps gain focus on research based on current and emerging topics of the industry.
  • Encourages understanding the sector with relation to new mechanisms and technology transfer.
  • Promotes transmission of new learning systems coupled with technology trends expressed through research results.

  • Program Fee

    Program Fee Per Participant

    Course Fee
    In USD
    Program fee
    Early bird Nomination Fee

    Payment in USD

    You may transfer the amount to JP MORGAN CHASE, NEWYORK, USA, Swift Code: CHASUS33XXX for onward credit to EEFC Account No. 912020047798948 of Sathguru Management Consultants Pvt Ltd A/c CEE with Axis Bank Ltd, Begumpet, Hyderabad, India.

    Payment in INR

    Issue a cheque/demand draft in favour of “Sathguru Management Consultants Pvt Ltd A/c CEE” or via RTGS/NEFT transfer to account no. 912020047528817 of Sathguru Management Consultants Pvt Ltd A/c CEE with Axis Bank Ltd, Hyderabad, India with IFSC Code.UTIB0000008.

    * Twin Occupancy nominations will be accepted only for nominees from the same organization

    Fee includes
    • Course Material
    • Tuition
    • Field Visits
    • Graduation
    • Accommodation
    • Board (Most of the meals )
    Fee does not Include
    • Travel (Domestic & International)
    • Visa
    • Insurance
    • Incidentals apart from inclusions

    Program fee is $ 6000 with an early bird nomination Fee of $ 5200 if nominated prior to 15th March 2015.

    Note: Nominations for the program will close on 22 June, 2015


  • No refunds will be made for cancellations. However, substitutions are accepted prior to the commencement of the program.
  • Due to class size constraints, the program is intended for a limited number of participants and registration will be provided on a space available (first come, first served) basis.
  • Nominations for multiple participants are encouraged, however not more than five will be accepted from a single organization in accordance with the principle of diversity of participant profile.
  • Participants shall be provided with an invitation for the USA visa processing once the nominations are registered. They will then be responsible for applying for and obtaining the applicable Visa to travel and participate in the program.

  • Program Venue

    The program will be conducted in the Cornell University campus.


    The participants will stay in The hotel Ithaca by Hart Hotels. The Hotel Ithaca is located in downtown Ithaca minutes from Cornell University and Ithaca College. The Hotel Ithaca offers deluxe rooms and suites, an indoor heated pool and fitness center. It also offer a range of high quality services to make the guests feel at home and offers a shuttle to Ithaca Tompkins airport. During field trips, we would be staying in other hotels and the details for these hotels will be provided in the program agenda.

    These include –

  • Business Center
  • Max's Classic American Grill
  • Fitness Center
  • Wireless high speed internet access
  • Natura -Green Natural Bathroom amenities
  • Valet services

  • How to Reach

    The hotel Ithaca is located just six miles ( 11 mins) from the Tompkins County Regional Airport and Cornell Business Park. We are near famous Taughannock Falls! Ithaca commons features many quaint shops and restaurants within walking distance to the hotel.


    Hotel Ithaca
    222 South Cayuga Street • Ithaca, New York 14850

    For more information you can visit:


    " Very practical curriculum with live examples of different agribusiness models has enabled us to understand the ground realities of successfully conducting agribusiness" - Asim Parekh, Coca Cola

    " The program has helped to develop a great perspective on global trends in agriculture and food processing through discussions and field visits "- Harshdeep Singh, Tata Chemicals

    " Quite simply, the most useful agri business program in India; mind changing insights, superb networking opportunity; the speakers were most exceptional and outstanding in their fields. Suitable, up-to-date and crisp lecture content " - Shreekant M Amin, Reliance Industries

    " Broadened thought process.. useful in conceptualization of new schemes and programs " - B B Singh, Tata Chemicals

    " The length, breadth and depth of the short program was amazing. I am immensely benefited " - Shashank Mauria, ICAR

    " Exposure to new ideas, learning about new trends in agribusiness and networking were the key elements of this program " - Mr. Yeshil Mehta, Deepak Fertlizers and Petrochemicals corporation limited

    " New ideas on technology in the global scene " - Puneet Davar, Tropilite Foods

    " An excellent interactive and practical program highly worthy of appreciation " - Md. Golam Rabbani, Department of Environment, Bangladesh

    " A practical program which showcases the ground realities of the Agribusiness and helps us understand the mutlifaceted Industry " - Dr.Saikat Datta Mazumdar, ICRISAT

    " Very good 9 day exposure to new and successful business models from experts and participants " - Mr.Francisco Tolomia Molas, Del Monte Philippines

    " Program is well structured and well conducted. Learned many new things about food processing and value addition. The faculty are well experienced & their presentations are excellent to a highly competent group " - Mr. K T Manjunath, IFFCO

    " Great program. The course is very good and informative. Opens the mind to global perspectives" - Bikramjeet Singh, ABN Amro Bank

    " A highly informative program for a banker enabling him/her to look into the key areas before financing " - Mr.Subrata Gupta, NABARD

    " Thought-provoking program, got to learn new trends and ideas in agribusiness " - Ms. Pushpinder Kaur, Food Safety and Standards Authority of India

    " Learned best strategies for novel food development " - Mr. Sanjeev Bisht, ITC Limited - India

    "Stimulating program, got new ideas and learnt new practices on conservation of the nature and sustainability " - Dr. Raisul Alam Mondal, DoE- Bangladesh